Showing posts with label Bella Notte. Show all posts
Showing posts with label Bella Notte. Show all posts
Tuesday, August 5, 2014
Thursday, July 10, 2014
Back to School the Organic way
Get back to school with comfort and style at Wildflower Organics. Cozy up with our sheet and throw collections. You deserve a peaceful nights rest, and we have just what you are looking for with our luxe sheet collections. Indulge and adore your space with 400 thread count Egyptian Cotton or Sateen sheets. Plush three inch wool toppers will give your bed the upgrade you deserve.
Look whats new!
Look forward to shower time with these handcrafted glycerin soaps made of all natural vegetable based ingredients. These sweet aromatic gems come in different fragrances such as Jade/Eucalyptus, Aquamarine/Camphor and Rock Citrine/Lemon Basil.
Shower up and stay refreshed by slipping into our light organic sleepwear. Sleep in organic, on organic. We offer several combinations of lounge worthy options such as bloomers, tunics, robes and nightgowns.
Purify your space with fresh succulents arrangements that help you breath easier for a good nights rest.
Sleep better Austin.
Love,
Wildflower
Thursday, April 25, 2013
Baby Love
We've got baby fever in the store and it's no wonder why when we have all these cute things!
Take a look at our top fav's - you might just spot something for a special little someone...
See what we mean? Baby fever never looked so good!
1. Swaddle Blankets // $50
2. Knit Dolls // $57
3. Organic Burp Cloths // $34
4. Stack N Seal // $17
5. Crocheted Blanket // $62
6. Ruffle Sweater Set for Her // $84
7. Spuds Dish Set // $7
8. Satin Velvet Bumper // $349
9. Sophie the Giraffe // $17
10. Hand Carved Hanging Dove // $24
Aren't they adorable? Click the link to find out more:
11. Sheepskin Stroller Fleece // $61
12. Lollacup // $20
13. Baby Booties // $50
14. Classic ABC Blocks // $41
15. Sweater Set for Him // $42
16. Birch Crib // $950
17. Satin Crib Skirt // $195
Thursday, November 15, 2012
Bella Notte In-Stock Sale
Monday, August 6, 2012
Featured Designer: Juliet White
Under/cover was recently lucky enough to get the chance to speak with Juliet White, the Art Director and Stylist responsible for Bella Notte's gorgeous inspiration photos. Originally a visual designer here at Wildflower, Juliet now lives in England, remotely designing Bella's sets and shoots down to the last detail. Here's an inside look into her story and her process.
WF: Can you describe what sort of work you do in general?
JW: As an art director and stylist, my job is to make a product appealing and desirable through a photographic image. I have to carefully decide on each detail in every photograph produced for marketing materials. The images are used on websites and in paper format, like in inspiration books or magazines. I create and implement a visual story for whatever the object may be - in this case bed linens.
WF: How did you get involved with Bella Notte?
JW: I started my journey as a visual merchandiser at Wildflower Organics in Austin, Texas. Due to the focus on luxury textiles at Wildflower, I spent a great deal of time putting together bedding ensembles; many of them were created with Bella Notte Linens.
Because the buyer, Cori [Hedman, Wildflower's owner], had such a great eye for design, I was exposed to the high end of the design market: the best of the best interior products. We regularly visited trade shows that inspired my work in the store. I was also one of the in-store designers, but my passion was always creating displays with beautiful products.
After moving to Dallas, I joined a team of photographers and worked with another stylist in a commercial photography studio. Here I was exposed to a different side of things, and this is where I made the move from visual merchandiser to stylist.
After 14 years in America, I moved back to England. Just after doing so, I was approached by Bella Notte to work with them as a consulting Art Director/Stylist on a new marketing campaign. It seemed a natural progression, since I had the hands-on experience of working with their incredible line for 10 years. We are now in are fourth year of this ongoing project.
WF: What are some of your inspirations right now in creating shots? How do you keep your design ideas fresh and current?
JW: I am always absorbing visual information: through magazines, and online, through some great blogs. Trade shows are an important source too. I recently went back to Paris with Bella Notte for Maison&Objet, an incredible trade show for interior design.
I am also a great lover of nature and being surrounded by beautiful countryside definitely helps. But inspiration can come at any time. It can be something I hear on the radio about an art exhibition, or something I see someone wearing, or often something I find in an auction house. I keep folders of inspiration for whenever I may need it.
Its a never ending challenge to keep things fresh, but, that said, it certainly helps having an innovative product like Bella Notte to work with.
WF:What is your process of creating, from your initial inspiration to the finished product?
JW: The process starts with the arrival each season of a box on my door step! I am sent the new colors for that season from Bella Notte, along with fabric swatches and samples of any new collections. From there I have to decide how best to show it. I create the actual bedding ensembles and then decide on a story for each set. The fabrics often inspire the story.
I spend a while thinking about it and absorbing the new colors and designs. Then I start to compile visual information for each story. I sketch out how I envision the finished set to look. Next I send all the information I've put together to Bella Notte. For example, I send them what floor to use, what wall, the colors and textures applied to them, the furniture to use, and all the tiny details added to a set, like flowers and so on.
The Bella team then buys props, builds sets and manufactures the products according to that information. The studio is in California and I am in England; having the Atlantic Ocean between us makes things interesting, but it works because there is a fantastically talented team on the other side of the pond. When all the sets are built, props collected and new products made, we set a date for a shoot with the photographer.
The shoot is carried out via Skype. I give direction remotely, while Jay Graham, the photographer, sets up his camera so that I am able to see exactly what he is seeing through the camera, on my screen. I feel very lucky to work with Jay; not only is he very talented, but also a very patient teacher. There are always unexpected things that come up during a three day shoot and Jay can always work around it.
When the shoot is finished, the shots are edited and Bella Notte creates the actual inspiration book to send out. We also recreate many of the bedding ensembles in the Bella Notte showrooms for market.
WF: What's your dream home look like, and where is it?
JW: It would be very simple: cozy and rustic, in nature. Maybe a strawbale house here in England, deep in a forest. I appreciate all kinds of design, but my personal taste is very simple.
WF: What's a shoot you worked on that you're most proud of?
JW: It used to be some work I had in Homes and Gardens magazine (UK) when I was a student, many years ago. But now it would have to be a Bella Notte inspiration book, maybe the most recent one. (Coming your way soon!)
To see more of Juliet's lovely styling work, visit the Bella Notte Linens site. All studio photographs are courtesy of Bella Notte photographer Jay Graham (to be featured on Under/cover soon!). And of course, to scope our wide Bella Notte collection, visit our website or stop by and see us!
WF: Can you describe what sort of work you do in general?
JW: As an art director and stylist, my job is to make a product appealing and desirable through a photographic image. I have to carefully decide on each detail in every photograph produced for marketing materials. The images are used on websites and in paper format, like in inspiration books or magazines. I create and implement a visual story for whatever the object may be - in this case bed linens.
 |
| a Bella Notte set |
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| a Bella Notte set |
JW: I started my journey as a visual merchandiser at Wildflower Organics in Austin, Texas. Due to the focus on luxury textiles at Wildflower, I spent a great deal of time putting together bedding ensembles; many of them were created with Bella Notte Linens.
Because the buyer, Cori [Hedman, Wildflower's owner], had such a great eye for design, I was exposed to the high end of the design market: the best of the best interior products. We regularly visited trade shows that inspired my work in the store. I was also one of the in-store designers, but my passion was always creating displays with beautiful products.
After moving to Dallas, I joined a team of photographers and worked with another stylist in a commercial photography studio. Here I was exposed to a different side of things, and this is where I made the move from visual merchandiser to stylist.
After 14 years in America, I moved back to England. Just after doing so, I was approached by Bella Notte to work with them as a consulting Art Director/Stylist on a new marketing campaign. It seemed a natural progression, since I had the hands-on experience of working with their incredible line for 10 years. We are now in are fourth year of this ongoing project.
 |
| a Bella Notte set |
WF: What are some of your inspirations right now in creating shots? How do you keep your design ideas fresh and current?
JW: I am always absorbing visual information: through magazines, and online, through some great blogs. Trade shows are an important source too. I recently went back to Paris with Bella Notte for Maison&Objet, an incredible trade show for interior design.
I am also a great lover of nature and being surrounded by beautiful countryside definitely helps. But inspiration can come at any time. It can be something I hear on the radio about an art exhibition, or something I see someone wearing, or often something I find in an auction house. I keep folders of inspiration for whenever I may need it.
 |
| "Taylor, at Bella, put out a request for some bunnies for the shoot on her Facebook page! A friend's friend lent them to us. They were really well behaved but kept eating the moss." |
Its a never ending challenge to keep things fresh, but, that said, it certainly helps having an innovative product like Bella Notte to work with.
WF:What is your process of creating, from your initial inspiration to the finished product?
JW: The process starts with the arrival each season of a box on my door step! I am sent the new colors for that season from Bella Notte, along with fabric swatches and samples of any new collections. From there I have to decide how best to show it. I create the actual bedding ensembles and then decide on a story for each set. The fabrics often inspire the story.
The Bella team then buys props, builds sets and manufactures the products according to that information. The studio is in California and I am in England; having the Atlantic Ocean between us makes things interesting, but it works because there is a fantastically talented team on the other side of the pond. When all the sets are built, props collected and new products made, we set a date for a shoot with the photographer.
The shoot is carried out via Skype. I give direction remotely, while Jay Graham, the photographer, sets up his camera so that I am able to see exactly what he is seeing through the camera, on my screen. I feel very lucky to work with Jay; not only is he very talented, but also a very patient teacher. There are always unexpected things that come up during a three day shoot and Jay can always work around it.
When the shoot is finished, the shots are edited and Bella Notte creates the actual inspiration book to send out. We also recreate many of the bedding ensembles in the Bella Notte showrooms for market.
 | |
| the Peach/Seaglass Bed |
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| the Peach/Seaglass Bed |
JW: It would be very simple: cozy and rustic, in nature. Maybe a strawbale house here in England, deep in a forest. I appreciate all kinds of design, but my personal taste is very simple.
WF: What's a shoot you worked on that you're most proud of?
JW: It used to be some work I had in Homes and Gardens magazine (UK) when I was a student, many years ago. But now it would have to be a Bella Notte inspiration book, maybe the most recent one. (Coming your way soon!)
 |
| a Bella Notte set |
Tuesday, July 31, 2012
Looks We Love: Whitewashed Rooms
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| via lonnymag |
These days, we're seeing a lot of whitewashed rooms. It's easy to see why - there's a comfort in pale neutrals, a cleanness that provides a calmness and tranquility. And going white is a risk-free decision, as your white accessories will go with just about anything if you decide to paint the walls or slipcover the sofa.
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| via apartment therapy |
Of course, with any strong theme for a room (or house), there's the chance of doing it wrong. A room full of white can be warm and inviting - or it can be sterile and dull. We've compiled a few Wildflower suggestions on keeping your neutrals noticeable.
1. Embrace subtlety.
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| via kinfolk |
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| via lonnymag |
If we had to pick a signature look at Wildflower, it's a subtle blending of tones. Contrasting a creamy white with natural beige tiles, or a soft gray with a clean white, creates a dynamic look without a lot of jarring contrast. We use this same sort of principle when building a bed by blending champagne, pebble, and a soft blushing pink.
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| Standard Vivian Case in Pebble - $92 / Alyssa Euro Sham in Sand - $150 / Madera Case in Petal - $60 / Madera Sheet in Petal - (Flat) $266 (Fitted) $278 / Eloquence Bed Frame - $4125 |
2. Go bold.
While we love the soft look of understated contrast, there's something really special about highlighting the perfect piece in a white room. Whites and neutrals offer a great canvas to display items that might get lost in a more embellished space.
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| via lonnymag |
In this room, an oversized painting stands out amidst the minimalist
walls, while eclectic accessories highlight the owner's individual
taste. The bold leopard-print rug is balanced out by clean white
furniture and more graphic fabric prints. Finding balance in white
spaces is key, especially when purchasing a more striking piece.
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| via lonnymag |
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| Our Sieger Tulips ($2395), subtly accented with gold leaf, would look gorgeous on white walls. |
Lighting is another great way to add a dynamic look to a white room. Go
big with a neutral toned chandelier, or hang a set of industrially inspired
pendants to add interesting contrast to a soft look.
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| Sea Chandelier - $2700 / Dye Basket Pendant - $189 |
3. Keep it natural.
Adding organic materials, like unpainted wood or found items, is a great way to create warmth in a minimalist white space. A butcher block counter top or raw wood headboard can keep a space looking homey, and the natural tones of wood stand out beautifully against solid neutrals.
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| via lonnymag |
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| via remodelista |
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| via remodelista |
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| This reclaimed wooden bed frame ($2000) has a deep tone and natural texture that contrasts beautifully with white. |
4. Get textural.
One of the most important ways to keep a white room from feeling lifeless is adding texture in as many forms as possible. Layer rugs, seek out sculptural pieces, fall in love with fur and found objects.  |
| via lonnymag |
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| Driftwood Lamp with Linen Shade - $473 / Fur-Covered Mad Men Inspired Office Chair - $695 |
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| clockwise from top left: Blowfish Vase - $95 / Coral Sculpture - $188 / Ceramic Deer Skull - $438 / Fleur Lamp - $618 |
In bedding, balance out subtle tones with different feels of linen, soft cotton, wool and ruffles.
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| Alyssa Euro Sham in Sand - $150 / Madera Case in Petal - $60 / Raw Silk & Organic Cotton Pillow - $225 / Linen Blanket in Flax - $478 / Bella Sheet in Petal - (Flat) $266 (Fitted) $278 |
Allow vintage pieces to steal the show. Don't be afraid of mixing and matching - neutrals almost always compliment each other. These vintage burlap cases add character and contrast to a light room.
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| Vintage Jute Trunk - $345 |
5. Trust yourself.
Of course, our advice in putting any space together is this: trust your gut. If you fall in love with something that doesn't look like it's from the magazines, don't worry. Creating your space is all about bringing together pieces that reflect your unique taste and style. Love the process. And of course, call us with your questions.
Tuesday, July 10, 2012
Linen: A Love Story
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| left: via saidos de concha / right: via madison|laird |
Here at Wildflower, we seriously love linen. In our perfect world, just about everything in the home would be made from or covered in linen: sheets and cases, duvet covers, towels, napkins, curtains, bed frames, couches - the fabric seamlessly glides its way into any look.
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| left: bella notte's linen whisper bed / right: cluny linen shams |
Of course, there's more to love about linen than its sumptuous simplicity. Traditionally made from the fibers of the flax plant, (or Linum Usitatissimum - where the word "linen" comes from) creating linen involves a labor-intensive process that produces the quality product that we consistently covet.
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| bella notte's classic linen bed |
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| elin linen cases |
In the midst of the heatwave currently plaguing the country, there's nothing we can recommend more than linen bedding. Its naturally cooling and moisture wicking properties have been embraced and celebrated for centuries. Egyptian mummies were wrapped in linen because it was an obvious display of wealth; the archival nature of the fabric explains why it's been used on painters' canvases for ages. It resists dirt and stains, repels lint and moths. Kings of old were robed in purple linen as a symbol of their superior status.
Of course we're not alone in all of this infatuation. This gorgeous video from Benoit Millot does a wonderful job explaining the process of creating linen - and why it's such a truly "noble fabric".
We pride ourselves on our fantastic selection of linen bedding. Come into the store or browse online; we have a good feeling you'll fall in love just as hard as we have.
Wednesday, May 9, 2012
Love Thy Mother
Mother's Day is this weekend and if you still haven't found the perfect
gift for the mothers in your life, look no further. We have the perfect
gift for every kind of mama. Does your mom love to cook or enjoy a fine
meal? If so set the table with these gorgeous dishes...
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| Handcrafted Dishes |
These luscious soaps are the perfect gift for any mama who wants to lather in luxury.
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| Soaps by Board and Batten |
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| Soaps by Raven and Lily |
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| Soap by Claus Porto |
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Rose Dedesse Soap & Bella Note Linen Guest Towel |
Let mom get some well deserved rest in a set of our eco-conscious and ultra chic sheets. Like these by Bella Note...
You can help mama catch some healthful zzz's by investing in one of our top of the line mattresses...but if you can't buy the barn you can settle for a sheep....all the sheep mom can count as she falls asleep on one of these luxurious sateen pillowcases by Legna.
If you really love your mama, sweep her away on a weekend adventure.
Pack her a fabulous bag by John Robshaw and hit the road to your
favorite B&B!
Or if you're just looking for a sweet, simple little thing come browse
our selection of accessories, bath products, and knick knacks.
Shopping at Wildflower Organics this Mother's Day will make your mama proud!
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